Brawl Appeals to Casual Gamers
I never really cared about this fact because I'm more of a hardcore gamer and the game wasn't too cutesie (which I did have some worries about).
But I realized something today, that sort of bothers me and sort of doesn't.
In the Subspace Emissary, in Adventure Mode, in Boss Battle Mode, and in All-Star Mode the difficulty settings are labeled "Easy, Normal, Hard, Very Hard, Intense." There are more hard settings than easy. In most games it would be labeled something like "Very Easy, Easy, Normal, Hard, Very Hard" so that it's even with two easy settings, two difficult settings, and one normal setting. So, in Brawl
Easy = Very Easy
Normal = Easy
Hard = Normal
Very Hard = Hard
Intense = Very Hard
I think this was done so that when casual gamers think they are playing Hard they're actually playing normal and they feel better about themselves so they want to keep playing.
Bow your collective head in shame, Nintendo.